Collaborative backcountry photo trips for Garage Grown Gear brands
The Trips
Bike packing Southwest Utah
March 18–21, 2026
An early-season desert bikepacking trip focused on ultralight systems that translate from backpacking to bikes. Long days on route, simple camps, and real desert conditions that reward efficiency and durability.
Deadline to Commit:
February 15th
North Cascades, Washington
July 28–31, 2026
A peak-season alpine backpacking trip in classic Pacific Northwest terrain. Variable weather, high country camps, and lush alpine environments designed to produce versatile lifestyle and product imagery.
Deadline to Commit:
June 15th
Wind River Range, Wyoming
August 11–14, 2026
A high-alpine backpacking trip in one of the most iconic ranges in the Lower 48. Focused on credibility, scale, and premium backcountry storytelling in true alpine environments.
Deadline to Commit:
July 15th
What is it?
Camp Content is a series of cost-shared, multi-day backcountry photo trips created for Garage Grown Gear brands. By pooling resources, participating brands receive professional lifestyle and product imagery captured in real on-trail environments at a fraction of the cost of a solo shoot. For 2026, Camp Content includes three trips released together to help brands plan seasonal content and build consistent visual storytelling throughout the year.
How it works
Brands commit to one or more Camp Content trips
Brands select a participation tier based on level of investment
A brief kickoff conversation with Jamie helps align on brand goals, product focus, and expectations
Shot priorities and product details are confirmed ahead of each trip
Content is captured during the scheduled backcountry trip with professional on-trail talent
Curated image galleries are delivered following each trip
Participating brands are included in the 2027 Garage Grown Gear Lookbook
What you get
Still photography bringing your brand to life in an authentic way
Professional on-trail talent
Dedicated image gallery delivered per trip
Representation in the 2027 Garage Grown Gear Look book
Investment
Tier 2
$1750
40+ images delivered in a custom gallery
Inclusion in the 2027 Garage Grown Gear Look Book
Tier 1
$1,000
20+ images delivered in a custom gallery
Inclusion in the 2027 Garage Grown Gear Look Book
Brands may participate in a single trip or commit to all three Camp Content trips. Brands committing to three trips receive a 10 percent discount on total participation costs.
Why the Co-Op Model
Traditional content trips are expensive, time-consuming, and often inefficient for small brands. Camp Content is built on a cooperative model that allows a small group of brands to pool resources and create meaningful, high-quality imagery together.
By sharing production costs across multiple brands, each participant gains access to professional lifestyle and product photography in real backcountry settings at a fraction of the cost of a solo shoot. The result is better locations, longer time on trail, and more intentional storytelling without overproduction.
This model keeps participation limited, protects quality, and ensures each brand receives usable, authentic content rather than generic assets.
The Lookbook
A core component of Camp Content is inclusion in the 2027 Garage Grown Gear Lookbook.
The Lookbook is designed as a coffee-table style editorial piece focused on storytelling, photography, and cohesion rather than a traditional sales catalog. It highlights participating brands through real-world use across multiple seasons and environments.
For brands, this provides long-term value beyond individual image delivery. Participation connects your product to a larger narrative and places it alongside other vetted Garage Grown Gear brands in a piece built to be revisited, shared, and referenced well beyond a single campaign cycle.
